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Created by the Public Governance Directorate

This website was created by the OECD Observatory of Public Sector Innovation (OPSI), part of the OECD Public Governance Directorate (GOV).

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Toolkit

Uncertain Times

Uncertain Times is a set of tools for navigating uncertainty, harnessing curiosity, and maintaining mental wellbeing on a day-to-day basis. The kit is targeted towards individuals to guide personal reflection and consists of three parts: a set of cards, a workbook, and a weekly planner. The resource is inspired by Dancing at the Edge, by Graham Leicester and Maureen o’Hara and explores the behaviours and competencies required to deal with challenges that the 21st Century is throwing at…
Toolkit

Behavioural Economics Guide

Basic BASIC:
Allows reuse
The website is aims to be a major knowledge broker in the behavioral sciences, particularly behavioral economics and related areas (nudging, behavior change, etc.). The site contains a guide (published annually), a blog, a LinkedIn group, and job board. The site’s mission is to connect people, provide resources, as well as promote the growth and relevance of the discipline. Note that behavioral economics is a specific application of behavioral science. Downloading the guide requires you to…
BASIC (Behaviour, Analysis, Strategies, Intervention, and Change) is an overarching framework for applying behavioural insights to public policy from the beginning to the end of the policy cycle. It is built on five stages that guides the application of behavioural insights and is a repository of best practices, proof of concepts and methodological standards for behavioural insights practitioners and policymakers who have become interested in applying behavioural insights to public policy. The…
Toolkit

Australian Government Guide to Behavioural Economics

Champion CHAMPION:
Can be remixed
This resource contains two guides: one about the general field of behavioural economics and another is on developing behavioural interventions for randomised controlled trials (RCTs). The website also contains an academic directory of researchers working in this field.
Toolkit

EAST: Four Simple Ways to Apply Behavioural Insights

Basic BASIC:
Allows reuse
EAST is a framework and summary of the Behavioural Insights Team's knowledge of behavioural science, developed for busy policymakers. It is based around principles of making actions Easy, Attractive, Social and Timely (EAST) applied to a 4-step process: 1. Define the outcome, Understand the context, Build your intervention, and Test, learn, adapt. It is a more simplified version of the publisher's prior MINDSPACE framework. The resource includes overall guidance and case studies.
Toolkit

MINDSPACE

The MINDSPACE report is used by the Behavioural Insights Team as a framework to aid the application of behavioural science to the policymaking process. It is a predecessor of the more simplified EAST framework. It describes four actions that should underpin government‟s attempts to change behaviour: Enable, Encourage, Engage and Exemplify. It includes a users guide for understanding what affects human behavior and describes the MINDSPACE framework through several case studies.
This field guide introduces human-centred design as an approach to addressing challenges related to community demand for services (specifically immunization services, but it could be applied to others). This Field Guide exists to help investigate, understand and respond to challenges of demand. It draws on insights from behavioural science and employs human-centred methods to improve immunization outcomes. Includes a 170 page field manual, process map, and workbook with tools. Its process…
Toolkit

The Brains, Behavior & Design Toolkit

The toolkit is designed to be both informative and actionable - helping integrate the latest research in human behavior and decision making into practice. The toolkit features five tools to help designers apply findings from the field of behavioral economics to their practice in order to provide a head start on framing research as well as developing new strategies for solving user problems. The toolkit includes: Reference Cards: behavioral economics research findings organized and…
Toolkit

ideas42 A/B Testing

An A/B test measures and compares the effectiveness of different versions of a program feature, service, or communication. This interactive tool helps users prepare for A/B tests, create random assignments of users to A or B, and helps users analyse which was more successful. The publishers suggest that this approach can be used by governments to optimize outreach materials, communications and engagement, program features, and processes (e.g., applications, payments).
Toolkit

Designing for Behaviour Change Toolkit

Basic BASIC:
Allows reuse
This toolkit outlines Bridgeable’s approach to harnessing behavioural economics (BE) to design better products and services that nudge user behaviour. It combines a service design approach with a BE approach, with the caveat that BE helps identify and tweak pivotal moments of decision making but not overall user experience or strategies. The toolkit includes an overview of BE as well as an ideation and testing framework incorporating BE principles to move from a current state to an idea future…
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